{"title":"Sneakers for Women","description":"\u003cp data-start=\"358\" data-end=\"687\"\u003eExplore the women’s sneakers collection at PL-Line, a luxury multi brand store located in the heart of Maastricht. Our selection brings together designer sneakers from established high-end fashion houses and contemporary labels, created for women with an appreciation for quality, comfort and modern design.\u003c\/p\u003e\n\u003cp data-start=\"689\" data-end=\"1040\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eFrom elevated everyday sneakers to contemporary statement silhouettes with streetwear or avant-garde influences, PL-Line offers a carefully curated range of women’s sneakers within our luxury footwear selection. Discover designer sneakers for women online and experience the sophisticated fashion offering that has defined PL-Line for nearly 30 years\u003c\/p\u003e","products":[{"product_id":"moncler-monpulse-slip-on-sneakers-white","title":"MONCLER MONPULSE SLIP ON SNEAKERS White WOMEN SHOES","description":"\u003ch2\u003eMONCLER\u003c\/h2\u003e\n\u003ch3\u003eMONCLER MONPULSE SLIP ON SNEAKERS White WOMEN SHOES: Engineered for Dynamic Elegance\u003c\/h3\u003e\nThe MONPULSE slip-on sneaker features a boudin-quilted upper, seamlessly integrated with a ribbed ankle cuff. An EVA midsole provides structural flexibility. The outsole, embossed with \"MONCLER ESTABLISHED 1952 MONESTIER-DE-CLERMONT\", incorporates a Vibram MEGAGRIP compound for enhanced traction. OrthoLite® insoles deliver sustained breathability and long-term cushioning, defining a modern, sculptural aesthetic for metropolitan movement.\n\u003cul\u003e\n\u003cli\u003eBoudin-quilted upper for distinct tactile appeal.\u003c\/li\u003e\n\u003cli\u003eVibram MEGAGRIP outsole ensures superior traction and longevity.\u003c\/li\u003e\n\u003cli\u003eOrthoLite® insoles provide breathable, enduring cushioning.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eFor sophisticated styling, pair this MONCLER MONPULSE SLIP ON SNEAKER with tailored trousers and an oversized cashmere knit, or elevate a monochrome ensemble with its clean lines. The styling advies for this piece emphasizes versatility; explore complementary selections from \u003ca href=\"https:\/\/www.pl-line.com\/collections\/moncler\"\u003eMONCLER\u003c\/a\u003e to complete a distinct luxury narrative.\u003c\/p\u003e","brand":"Moncler","offers":[{"title":"36 \/ White","offer_id":55636611891583,"sku":"4B000 20 M7094-FW25-White","price":301.0,"currency_code":"EUR","in_stock":true},{"title":"37 \/ White","offer_id":55636611924351,"sku":"4B000 20 M7094-FW25-White","price":301.0,"currency_code":"EUR","in_stock":false},{"title":"38 \/ White","offer_id":55636611957119,"sku":"4B000 20 M7094-FW25-White","price":301.0,"currency_code":"EUR","in_stock":false},{"title":"39 \/ White","offer_id":55636611989887,"sku":"4B000 20 M7094-FW25-White","price":301.0,"currency_code":"EUR","in_stock":false},{"title":"40 \/ White","offer_id":55636612022655,"sku":"4B000 20 M7094-FW25-White","price":301.0,"currency_code":"EUR","in_stock":false},{"title":"41 \/ White","offer_id":55636612055423,"sku":"4B000 20 M7094-FW25-White","price":301.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0748\/9286\/9953\/files\/6J1A3015.jpg?v=1753281323"},{"product_id":"highmel-sneakers-light-brown","title":"HIGHMEL SNEAKERS LIGHT BROWN","description":"\u003cp\u003eHIGHMEL SNEAKERS LIGHT BROWN combines sustainable craftsmanship with premium comfort. Featuring recycled ballistic canvas-mesh and suede upper, these sneakers showcase a woven heel tab, lined collar, and oversized padded lip. The laces are made from 100% UNIFI recycled polyester in a two-tone flat design. A 10mm UGGplush™ lining and insole—crafted from 60% upcycled wool and 40% lyocell—provide exceptional warmth and cushioning. The EVA footbed and SugarSole™ EVA outsole ensure durability and comfort. Includes an extra pair of laces.\u003c\/p\u003e","brand":"UGG","offers":[{"title":"36 \/ Light Brown","offer_id":55700993966463,"sku":"1145390-CHE","price":126.0,"currency_code":"EUR","in_stock":true},{"title":"37 \/ Light Brown","offer_id":55700993999231,"sku":"1145390-CHE","price":180.0,"currency_code":"EUR","in_stock":false},{"title":"38 \/ Light Brown","offer_id":55700994031999,"sku":"1145390-CHE","price":180.0,"currency_code":"EUR","in_stock":false},{"title":"39 \/ Light Brown","offer_id":55700994064767,"sku":"1145390-CHE","price":180.0,"currency_code":"EUR","in_stock":false},{"title":"40 \/ Light Brown","offer_id":55700994097535,"sku":"1145390-CHE","price":180.0,"currency_code":"EUR","in_stock":false},{"title":"41 \/ Light Brown","offer_id":55700994130303,"sku":"1145390-CHE","price":180.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0748\/9286\/9953\/files\/ai-media-2b1086fc-1fd5-4a4e-b194-e00cc12ad653_1.png?v=1781701955"},{"product_id":"lo-lowmel-biarritz-sneakers-light-beige","title":"LO LOWMEL BIARRITZ SNEAKERS LIGHT BEIGE","description":"\u003ch2\u003eUGG\u003c\/h2\u003e\n\u003cp\u003eLO LOWMEL BIARRITZ SNEAKERS LIGHT BEIGE: Architectural Craftsmanship\u003c\/p\u003e\n\u003cp\u003eCrafted with a multi-textured upper, combining varied suede panels and intricate woven sections, these light beige sneakers showcase meticulous construction. A distinctive platform sole provides an elevated profile. Contrasting yellow laces and a subtle embossed UGG logo detail the design. This piece presents a sculptural form, ideal for sophisticated urban settings.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMulti-textured upper for dynamic visual appeal.\u003c\/li\u003e\n\u003cli\u003eElevated platform sole for distinctive styling.\u003c\/li\u003e\n\u003cli\u003eEmbossed UGG logo and contrasting yellow laces for refined detailing.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eStyling advice suggests pairing these \u003ca href=\"https:\/\/www.pl-line.com\/collections\/UGG\"\u003eUGG\u003c\/a\u003e sneakers with tailored trousers for a smart-casual ensemble or relaxed denim for an elevated everyday aesthetic.\u003c\/p\u003e","brand":"UGG","offers":[{"title":"36 \/ Light Beige","offer_id":55700994163071,"sku":"1172710-FW25-LIGHT-BEIGE","price":119.0,"currency_code":"EUR","in_stock":true},{"title":"37 \/ Light Beige","offer_id":55700994195839,"sku":"1172710-FW25-LIGHT-BEIGE","price":119.0,"currency_code":"EUR","in_stock":true},{"title":"38 \/ Light Beige","offer_id":55700994228607,"sku":"1172710-FW25-LIGHT-BEIGE","price":119.0,"currency_code":"EUR","in_stock":false},{"title":"39 \/ Light Beige","offer_id":55700994261375,"sku":"1172710-FW25-LIGHT-BEIGE","price":170.0,"currency_code":"EUR","in_stock":false},{"title":"40 \/ Light Beige","offer_id":55700994294143,"sku":"1172710-FW25-LIGHT-BEIGE","price":119.0,"currency_code":"EUR","in_stock":true},{"title":"41 \/ Light Beige","offer_id":55700994326911,"sku":"1172710-FW25-LIGHT-BEIGE","price":119.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0748\/9286\/9953\/files\/6J1A4327.jpg?v=1758039384"},{"product_id":"lo-lowmel-sneakers-light-brown","title":"LO LOWMEL SNEAKERS LIGHT BROWN","description":"\u003ch2\u003eUGG\u003c\/h2\u003e\n\u003ch3\u003eLO LOWMEL SNEAKERS LIGHT BROWN | Elevated Comfort\u003c\/h3\u003e\nThis UGG LO LOWMEL SNEAKER presents a refined chestnut suede upper, meticulously combined with breathable mesh paneling. A substantial platform sole provides a distinct profile, while the distinctive toggle lace closure ensures a precise fit. Meticulous stitching underscores the item's artisanal craftsmanship, creating a contemporary aesthetic ideal for elevated casual settings.\n\u003cul\u003e\n\u003cli\u003eCrafted from premium chestnut suede and durable mesh for lasting wear.\u003c\/li\u003e\n\u003cli\u003eFeatures a sculpted platform sole that enhances your silhouette.\u003c\/li\u003e\n\u003cli\u003eEquipped with a unique toggle lace system for a secure and custom fit.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eFor an effortlessly chic look, styling advice suggests pairing these \u003ca href=\"https:\/\/www.pl-line.com\/collections\/UGG\"\u003eUGG\u003c\/a\u003e sneakers with tailored wool trousers and a cashmere sweater, or contrasting them with a fluid silk slip dress for a balanced expression of casual luxury.\u003c\/p\u003e","brand":"UGG","offers":[{"title":"36 \/ Light Brown","offer_id":55700994752895,"sku":"1168890-FW25-LIGHT-BROWN","price":105.0,"currency_code":"EUR","in_stock":true},{"title":"37 \/ Light Brown","offer_id":55700994785663,"sku":"1168890-FW25-LIGHT-BROWN","price":105.0,"currency_code":"EUR","in_stock":true},{"title":"38 \/ Light Brown","offer_id":55700994818431,"sku":"1168890-FW25-LIGHT-BROWN","price":105.0,"currency_code":"EUR","in_stock":false},{"title":"39 \/ Light Brown","offer_id":55700994851199,"sku":"1168890-FW25-LIGHT-BROWN","price":150.0,"currency_code":"EUR","in_stock":false},{"title":"40 \/ Light Brown","offer_id":55700994883967,"sku":"1168890-FW25-LIGHT-BROWN","price":150.0,"currency_code":"EUR","in_stock":false},{"title":"41 \/ Light Brown","offer_id":55700994916735,"sku":"1168890-FW25-LIGHT-BROWN","price":150.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0748\/9286\/9953\/files\/6J1A6687_89b5bc89-a4d3-4469-945c-4157528ed211.jpg?v=1757505246"},{"product_id":"lo-lowmel-sneakers-light-green","title":"LO LOWMEL SNEAKERS LIGHT GREEN","description":"\u003ch2\u003eUGG\u003c\/h2\u003e\n\u003ch3\u003eLO LOWMEL SNEAKERS LIGHT GREEN: Hybrid Aesthetic, Engineered Comfort\u003c\/h3\u003e\nThe LO LOWMEL SNEAKERS in Light Green present a contemporary fusion of robust design and casual elegance. Crafted with premium suede overlays and breathable mesh panels, these sneakers feature a distinctive chunky sole with a precise tread pattern. D-ring eyelets secure the round laces, completing a design that embodies modern city chic. The debossed UGG logo signifies its authentic origin, offering a refined option for daily wear.\n\u003cul\u003e\n\u003cli\u003ePremium suede and mesh construction for durability and breathability.\u003c\/li\u003e\n\u003cli\u003eRobust, textured sole ensures stable traction.\u003c\/li\u003e\n\u003cli\u003eSignature UGG branding debossed on the lateral side.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eFor a sophisticated styling advice, pair these UGG-sneakers with tailored trousers and an oversized knit for an elevated casual look. Alternatively, integrate them into a relaxed weekend ensemble with quality denim and a crisp button-down shirt. The versatile light green hue complements a range of seasonal palettes. Explore more from \u003ca href=\"https:\/\/www.pl-line.com\/collections\/UGG\"\u003eUGG\u003c\/a\u003e.\u003c\/p\u003e","brand":"UGG","offers":[{"title":"36 \/ Light Green","offer_id":55700994982271,"sku":"1168890-FW25-LIGHT-GREEN","price":105.0,"currency_code":"EUR","in_stock":true},{"title":"37 \/ Light Green","offer_id":55700995015039,"sku":"1168890-FW25-LIGHT-GREEN","price":105.0,"currency_code":"EUR","in_stock":false},{"title":"38 \/ Light Green","offer_id":55700995047807,"sku":"1168890-FW25-LIGHT-GREEN","price":105.0,"currency_code":"EUR","in_stock":true},{"title":"39 \/ Light Green","offer_id":55700995080575,"sku":"1168890-FW25-LIGHT-GREEN","price":105.0,"currency_code":"EUR","in_stock":false},{"title":"40 \/ Light Green","offer_id":55700995113343,"sku":"1168890-FW25-LIGHT-GREEN","price":105.0,"currency_code":"EUR","in_stock":false},{"title":"41 \/ Light Green","offer_id":55700995146111,"sku":"1168890-FW25-LIGHT-GREEN","price":105.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0748\/9286\/9953\/files\/6J1A4344_d77736aa-1927-426c-8d43-8e91cc62f865.jpg?v=1758039490"},{"product_id":"lowmel-sneakers-dark-taupe","title":"LOWMEL SNEAKERS DARK TAUPE RYK","description":"\u003ch2\u003eUGG\u003c\/h2\u003e\nLOWMEL SNEAKERS DARK TAUPE RYK: Dynamic Urban Footwear\n\u003cp\u003eSculptural form defines the LOWMEL SNEAKERS, presenting an elevated aesthetic for city chic or versatile casual settings. Crafted from dark taupe suede and technical mesh, it integrates a multi-tone lace system for a secure fit. Exposed sheepskin lining ensures comfort. Its robust platform sole provides a distinct profile, complete with an embossed UGG logo on the lateral quarter.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ePremium suede and technical mesh upper construction.\u003c\/li\u003e\n\u003cli\u003eSignature exposed sheepskin lining for refined comfort.\u003c\/li\u003e\n\u003cli\u003eRobust platform sole with integrated UGG branding.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eFor sophisticated styling, pair the UGG Lowmel Sneakers with tailored wide-leg trousers and a structured knit. Its versatile dark taupe hue complements both monochrome palettes and rich, autumnal tones, offering a refined anchor to any contemporary look. Discover more from \u003ca href=\"https:\/\/www.pl-line.com\/collections\/UGG\"\u003eUGG\u003c\/a\u003e.\u003c\/p\u003e","brand":"UGG","offers":[{"title":"36 \/ Dark Taupe","offer_id":55700995408255,"sku":"1144032-FW25-DARK-TAUPE","price":119.0,"currency_code":"EUR","in_stock":true},{"title":"37 \/ Dark Taupe","offer_id":55700995441023,"sku":"1144032-FW25-DARK-TAUPE","price":119.0,"currency_code":"EUR","in_stock":true},{"title":"38 \/ Dark Taupe","offer_id":55700995473791,"sku":"1144032-FW25-DARK-TAUPE","price":119.0,"currency_code":"EUR","in_stock":true},{"title":"39 \/ Dark Taupe","offer_id":55700995506559,"sku":"1144032-FW25-DARK-TAUPE","price":119.0,"currency_code":"EUR","in_stock":false},{"title":"40 \/ Dark Taupe","offer_id":55700995539327,"sku":"1144032-FW25-DARK-TAUPE","price":170.0,"currency_code":"EUR","in_stock":false},{"title":"41 \/ Dark Taupe","offer_id":55700995572095,"sku":"1144032-FW25-DARK-TAUPE","price":170.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0748\/9286\/9953\/files\/6J1A4023.jpg?v=1757327630"},{"product_id":"lowmel-sneakers-light-brown","title":"LOWMEL SNEAKERS LIGHT BROWN LIGHT BROWN","description":"\u003ch2\u003eUGG\u003c\/h2\u003e\n\u003ch3\u003eLOWMEL SNEAKERS LIGHT BROWN LIGHT BROWN – Textural Sophistication\u003c\/h3\u003e\n\u003cp\u003eUGG's LOWMEL SNEAKERS LIGHT BROWN LIGHT BROWN represent modern urban sophistication. Crafted from a combination of refined suede and textured mesh, the design features a distinctive ribbon lacing system integrated with D-ring eyelets. An internal plush lining ensures comfort, while the robust platform sole provides a substantial profile. This construction projects a distinctive, elevated aesthetic suitable for diverse city chic environments.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eEngineered with a premium suede and mesh upper for textural depth.\u003c\/li\u003e\n\u003cli\u003eFeatures a distinctive ribbon lacing system and D-ring eyelets.\u003c\/li\u003e\n\u003cli\u003eIntegrated plush sheepskin lining for an enveloping comfort profile.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eFor sophisticated styling advice, pair the \u003ca href=\"https:\/\/www.pl-line.com\/collections\/UGG\"\u003eUGG\u003c\/a\u003e Lowmel sneakers with tailored trousers and an oversized knit, or integrate them with dark wash denim and a structured blazer for an elevated casual ensemble.\u003c\/p\u003e","brand":"UGG","offers":[{"title":"36 \/ Light Brown","offer_id":55700995801471,"sku":"1144032-FW25-LIGHT-BROWN","price":119.0,"currency_code":"EUR","in_stock":true},{"title":"37 \/ Light Brown","offer_id":55700995834239,"sku":"1144032-FW25-LIGHT-BROWN","price":170.0,"currency_code":"EUR","in_stock":false},{"title":"38 \/ Light Brown","offer_id":55700995867007,"sku":"1144032-FW25-LIGHT-BROWN","price":170.0,"currency_code":"EUR","in_stock":false},{"title":"39 \/ Light Brown","offer_id":55700995899775,"sku":"1144032-FW25-LIGHT-BROWN","price":170.0,"currency_code":"EUR","in_stock":false},{"title":"40 \/ Light Brown","offer_id":55700995932543,"sku":"1144032-FW25-LIGHT-BROWN","price":170.0,"currency_code":"EUR","in_stock":false},{"title":"41 \/ Light Brown","offer_id":55700995965311,"sku":"1144032-FW25-LIGHT-BROWN","price":170.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0748\/9286\/9953\/files\/6J1A3817.jpg?v=1757000440"},{"product_id":"nomad-silver-sneakers","title":"Nomad Silver sneakers","description":"\u003ch2\u003eRIEN\u003c\/h2\u003e\nNomad Silver Sneakers: Essentialist Craftsmanship\n\u003cp\u003eThe Nomad Silver sneakers present a minimalist design, embodying a sophisticated lightness. Its metallic silver upper, detailed with subtle stitch lines, integrates seamlessly with a durable gum rubber outsole featuring a chevron tread. Flat black laces provide a precise closure, complementing the clean, sculptural silhouette. This essential piece offers understated richness for urban explorations.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMetallic silver upper with precise stitch detailing\u003c\/li\u003e\n\u003cli\u003eDurable gum rubber outsole with distinctive chevron pattern\u003c\/li\u003e\n\u003cli\u003eSleek, minimalist silhouette for elevated styling\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eStyling advice: Pair these Nomad Silver sneakers from \u003ca href=\"https:\/\/www.pl-line.com\/collections\/Rien\"\u003eRien\u003c\/a\u003e with tailored trousers for a refined city look, or combine them with dark denim for an elevated casual ensemble.\u003c\/p\u003e","brand":"Rien","offers":[{"title":"36 \/ Silver","offer_id":55808654082431,"sku":null,"price":95.0,"currency_code":"EUR","in_stock":true},{"title":"37 \/ Silver","offer_id":55808654115199,"sku":null,"price":190.0,"currency_code":"EUR","in_stock":false},{"title":"38 \/ Silver","offer_id":55808654147967,"sku":null,"price":190.0,"currency_code":"EUR","in_stock":false},{"title":"39 \/ Silver","offer_id":55808654180735,"sku":null,"price":190.0,"currency_code":"EUR","in_stock":false},{"title":"40 \/ Silver","offer_id":55808654213503,"sku":null,"price":190.0,"currency_code":"EUR","in_stock":false},{"title":"41 \/ Silver","offer_id":55808654246271,"sku":null,"price":190.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0748\/9286\/9953\/files\/6J1A3617.jpg?v=1755263010"},{"product_id":"lo-lowmel-sneakers-light-green-copy","title":"LO LOWMEL SNEAKERS BLACK BLK","description":"\u003ch2\u003eUGG\u003c\/h2\u003e\nLO LOWMEL SNEAKERS BLACK BLK: Urban Edge, Refined Comfort.\n\u003cp\u003eA low-top silhouette sculpts this contemporary sneaker, presenting a fusion of suede panels and technical mesh accents. The monochromatic black palette enhances its urban versatility, while a pronounced platform sole elevates the design. Textured round laces secure the fit, complementing the subtle UGG logo debossed at the heel side. This construction provides a sophisticated foundation for daily city exploration.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eCrafted from premium suede and breathable mesh.\u003c\/li\u003e\n\u003cli\u003eFeatures an elevated platform sole for distinct styling.\u003c\/li\u003e\n\u003cli\u003eDetailed with speckled round laces and subtle UGG branding.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003estyling advice: Pair these \u003ca href=\"https:\/\/www.pl-line.com\/collections\/UGG\"\u003eUGG\u003c\/a\u003e LO LOWMEL SNEAKERS with tailored trousers and a relaxed blazer for a polished urban look, or integrate them into a casual ensemble with wide-leg denim and a minimalist knit for elevated everyday comfort.\u003c\/p\u003e","brand":"UGG","offers":[{"title":"36 \/ Black","offer_id":55834380861823,"sku":"1168890-FW25-BLK","price":105.0,"currency_code":"EUR","in_stock":true},{"title":"37 \/ Black","offer_id":55834380894591,"sku":"1168890-FW25-BLK","price":150.0,"currency_code":"EUR","in_stock":false},{"title":"38 \/ Black","offer_id":55834380927359,"sku":"1168890-FW25-BLK","price":150.0,"currency_code":"EUR","in_stock":false},{"title":"39 \/ Black","offer_id":55834380960127,"sku":"1168890-FW25-BLK","price":150.0,"currency_code":"EUR","in_stock":false},{"title":"40 \/ Black","offer_id":55834380992895,"sku":"1168890-FW25-BLK","price":150.0,"currency_code":"EUR","in_stock":false},{"title":"41 \/ Black","offer_id":55834381025663,"sku":"1168890-FW25-BLK","price":150.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0748\/9286\/9953\/files\/6J1A4288.jpg?v=1757499431"},{"product_id":"u19063nq","title":"U19063NQ","description":"\u003cp\u003e\u003cspan\u003eNew Balance is about more than sneakers. The brand inspires people to follow their passions and create meaningful change in communities worldwide. \"We Got Now.\"\n\nNew Balance is a sneaker label with a rich heritage. Founded in 1906 by William J. Riley as the New Balance Arch Company, it originally produced orthopedic shoes and arch supports. Riley's first innovation—a flexible support sole with three triangular contact points inspired by a chicken's claw—delivered enhanced balance and comfort. This invention launched the New Balance Arch company.\n\nDuring the 1950s and 1960s, New Balance's specialized expertise attracted growing numbers of runners seeking custom-fitted shoes. After Paul Kidd's acquisition in 1956, demand for New Balance running shoes surged and became the company's primary revenue driver. Current owner James S. Davis purchased New Balance on Boston Marathon Day in 1972, when the company consisted of six people handcrafting thirty pairs of 'Trackster' running shoes daily.\n\nWhile the founder drew inspiration from nature's design, today's New Balance designers and engineers find ideas everywhere—from nature and elite athletes to everyday objects and activities. 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